Creative Partnership Proposal

Sedyy×Ray-Ban Meta

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The Concept

The stories behind
the viral success.

A handful of my videos have turned my dreams into reality, with the biggest video reaching over 75M views across platforms. Nobody has ever seen how they were made, and that is exactly what I would showcase with the Meta Ray-bans.

My vision for this campaign goes back to the exact places those videos were filmed, re-creating each shot and showcasing my process behind it. My audience constantly asks about my process, my gear and my travels, so the glasses are the perfect tool to finally show it.

The Proposal

I am proposing a series that goes back to the places
the videos I am known for were made.

My work has generated 700M+ views across platforms, and my audience constantly asks about the process behind it.

The concept

Each behind-the-scenes video goes back to one of my viral spots that have all shaped my brand and brought forth a whole new era of content creation. The glasses capture the whole process, from reaching the spots, going through the vision, setting up the camera, and achieving the final results. This is exactly what my audience has been asking about in the comments for months.

Where and when
Two countries to start, with more added as the series grows.
What you get
Behind-the-scenes cuts, Stories and a dedicated product video, in a format already proven at these exact locations. The glasses are in genuine use throughout rather than staged for a shot.
What I need
The glasses, a sponsorship behind the project, and creative freedom over the campaign. I fund and run the travel out of it myself.
The features it showcases

The behind-the-scenes videos showcase the glasses in the format they were meant to be used in, capturing each moment authentically as it happens. A dedicated product video would also showcase the glasses’ full range of features, such as built-in audio, communication, Meta AI and filming.

Hands-free, first-person capture
Recording starts by voice while both hands stay on the camera, so nothing about the real shoot has to pause. The footage is my actual eyeline, so people watch the shot being found rather than a second camera watching me find it.
Open-ear audio
I can talk through what I am doing as it happens, with nothing in my ear and no microphone on show. The same speakers carry music, calls and live directions while I keep moving.
Camera-powered Meta AI
The glasses see what I see, so I can ask about anything in front of me and get an answer without breaking the shot. It helps in any situation, from a translation to a read on the light.
The videos this series goes back to

The works that built the page, and the places they were made in. Every one of these is a location on the route, and every one of them gets re-created with the glasses documenting the whole process.

sedyyfilms
sedyyfilmsParis, France

sedyyfilms the sun sets in paris

18.8M views
Instagram + TikTok
sedyyfilms
sedyyfilmsBrooklyn, New York, USA

sedyyfilms pov: you take an evening walk in nyc

26.1M views
Instagram + TikTok
sedyyfilms
sedyyfilmsRotterdam, Netherlands

sedyyfilms pov: you are biking and see this

76.1M views
Instagram + TikTok
sedyyfilms
sedyyfilmsBrooklyn, New York, USA

sedyyfilms 10/10 bench

10.7M views
Instagram + TikTok
sedyyfilms
sedyyfilmsLos Angeles, USA

sedyyfilms evenings in los angeles

3.9M views
Instagram + TikTok
sedyyfilms
sedyyfilmsLos Angeles, USA

sedyyfilms pov: bro found this spot in LA

8.2M views
Instagram + TikTok
sedyyfilms
sedyyfilmsNew York, USA

sedyyfilms pov: you found THE spot in new york

30.4M views
Instagram + TikTok
sedyyfilms
sedyyfilmsNew York, USA

sedyyfilms new york has my heart

44M views
Instagram + TikTok
sedyyfilms
sedyyfilmsTenerife, Spain

sedyyfilms sunsets above the clouds are unmatched

1.7M views
Instagram + TikTok
sedyyfilms
sedyyfilmsNew York, USA

sedyyfilms late evenings in nyc

10.1M views
Instagram + TikTok
sedyyfilms
sedyyfilmsSantorini, Greece

sedyyfilms nothing like watching the sunset in greece

1.8M views
Instagram + TikTok
sedyyfilms
sedyyfilmsSanta Monica, USA

sedyyfilms pov: you took a walk in santa monica

6.6M views
Instagram + TikTok
sedyyfilms
sedyyfilmsPortimão, Portugal

sedyyfilms pov: you found peace

1.8M views
Instagram + TikTok
sedyyfilms
sedyyfilmsGaisberg, Austria

sedyyfilms finding peace in the mountains

4.6M views
Instagram + TikTok
sedyyfilms
sedyyfilmsGrindelwald, Switzerland

sedyyfilms nights in switzerland

9.1M views
Instagram + TikTok
sedyyfilms
sedyyfilmsParis, France

sedyyfilms stumbled across this view in paris

15.1M views
Instagram + TikTok
sedyyfilms
sedyyfilmsZermatt, Switzerland

sedyyfilms imagine stumbling across this view in switzerland

8.8M views
Instagram + TikTok
sedyyfilms
sedyyfilmsNew York, USA

sedyyfilms evenings in new york city

6.7M views
Instagram + TikTok
sedyyfilms
sedyyfilmsNew York, USA

sedyyfilms late nights in new york city

10.7M views
Instagram + TikTok
sedyyfilms
sedyyfilmsNew York, USA

sedyyfilms finding peace in new york

10.2M views
Instagram + TikTok
sedyyfilms
sedyyfilmsLake Como, Italy

sedyyfilms the perfect summer in lake como

1.8M views
Instagram + TikTok
sedyyfilms
sedyyfilmsMont Saint-Michel, France

sedyyfilms this place is out of a dream

1.9M views
Instagram + TikTok
What the pilot campaign looks like

The pilot campaign covers two countries to start, the Netherlands and Switzerland for example. It carries two to three behind-the-scenes videos from the spots the viral videos came from, a dedicated product video, and two story sets for each country featuring the glasses. Usage is 12 months organic plus 30 days paid. The whole thing comes to $22,000 to $28,000, depending on how many countries it covers. Everything is tagged to you, and every video comes to you before anything is posted.

Both the scope and the budget can be adjusted. If this pilot campaign works, my vision is to carry it into a longer series on my page. That series goes behind the works as I built the career, and lets my audience in on the process.

01
Two To Three Behind-the-Scenes Videos

Shot as I re-create the videos people already know, at the spots they came from, captured entirely on the glasses. Each carries the Ray-Ban Meta glasses tag and tags @raybanmeta.

Posted to 1M+ Audience
02
Two Instagram Story Sets

Delivered from the road across both trips, for the part of my audience that follows the process closest. The glasses are worn, shown and tagged throughout.

Posted to 275K+ Instagram
03
A Dedicated Product Video

Released once the series is running and my audience has already seen the results. It shows what the Ray-Ban Meta glasses do and the real use cases, inside my own workflow.

Posted to 1M+ Audience
04
Usage Rights

Delivered in full resolution and licensed for your channels. 12 months organic and 30 days paid, both extendable.

Yours to Keep & Run
What success looks like

Nobody learns what a wearable can truly do from an advert. They watch somebody they already follow make something they wish they had made, then notice the angle could only have been caught one way. The demo comes later and the footage comes first.

That is what this format does for a product that is worn rather than operated. Every behind-the-scenes cut is footage that could not exist without the glasses, so the capability proves itself instead of being claimed.

Across the 126 videos I have posted in the last nine months my videos average 332K views each. Over the same nine months that came to 513K saves and 579K shares, which are the two things nobody does by accident. Saving a post is somebody planning to come back to it, and sharing it is somebody putting their own name behind the recommendation. That is intent rather than attention.

Intent is the floor here, not the goal. My audience sees the glasses in real use across every trip, and they come away wanting to film their own moments the same way. They also learn what the glasses actually do along the way, from the audio and the calls to Meta AI and the camera itself. The viewers get attached to the whole process, not just the result. That is why they save and share it, and why the glasses stay in front of people long after the campaign ends.

Every number in this section is Instagram alone over the last nine months. The same videos also run to a separate TikTok audience, so the real reach here is higher.

Trusted By
Samsung
Sony
Mercedes-Benz
DJI
Insta360
Disney Music Group
Warner Music Group
Universal Music Group
CapCut
Wondershare
Edge NYC
Samsung
Sony
Mercedes-Benz
DJI
Insta360
Disney Music Group
Warner Music Group
Universal Music Group
CapCut
Wondershare
Edge NYC
Past Campaigns

A proven track record with
global brands.

Real campaigns, real numbers. The same cinematic format I would bring to the Ray-Ban Meta glasses.

Samsung
Galaxy S26 · Sponsored Campaign

A paid campaign for the Galaxy S26, built around Samsung’s new Horizontal Lock feature. Shot as a fully cinematic piece instead of a demo, with the feature used for real through story-first, face-forward filmmaking, so it plays like content first and an ad second.

sedyyfilms
sedyyfilmsPaid Partnership · Samsung
88,800 views
10,700 likes
923 saves
*TikTok exclusive

sedyyfilms Shot entirely on the Galaxy S26. @samsung

DJI Osmo 360
360° Action Camera · Sponsored Campaign

The DJI Osmo 360 launch, captured as a single-take 360 story built to show the camera in real use, out shooting at golden hour. One tap, the whole scene.

sedyyfilms
sedyyfilmsPaid Partnership · DJI
62,060 views
3,825 likes
302 saves
+ 462.4K on TikTok

sedyyfilms One tap, the whole scene. @djiglobal

Insta360 Ace Pro 2
Flagship Action Camera · Sponsored Campaign

The Insta360 Ace Pro 2 launch, shot as a cinematic low-light travel piece rather than a spec demo. That format carried it past half a million views on TikTok.

sedyyfilms
sedyyfilmsPaid Partnership · Insta360
73,125 views
4,001 likes
314 saves
+ 547.9K on TikTok

sedyyfilms Low light, no compromise. @insta360

Antigravity A1
First 360° Drone · Sponsored Campaign

The Antigravity A1 flown at sunrise over Budapest, shot as a morning film instead of a product demo. The first 360 drone, shown doing the thing people actually want it for.

sedyyfilms
sedyyfilmsPaid Partnership · Antigravity
237,203 views
3,093 likes
148 saves
+ 19K on TikTok

sedyyfilms early mornings with the @antigravity_global A1 360 drone

Wondershare
Repairit · Recoverit · Creative Software

Sponsored storytelling for Wondershare’s creative software, Repairit and Recoverit. Two briefs that could easily have been screen-recorded tutorials, told instead as real moments from my own workflow.

Across the two posts: 115K+ views on Instagram and close to 100K more on TikTok, for a software tool. That is the point of the format. The product sits inside a story people already want to watch, and that carries over directly to the glasses I would be wearing in every frame.

sedyyfilms
sedyyfilmsPaid Partnership · Wondershare
56,743 views
4,595 likes
301 saves
+ 56.3K on TikTok

sedyyfilms Fixed a corrupted clip in minutes. @wondershare

sedyyfilms
sedyyfilmsPaid Partnership · Wondershare
59,006 views
3,891 likes
347 saves
+ 42K on TikTok

sedyyfilms Got the footage back with Recoverit. @wondershare

Straight From The Comments

“what camera is that?”

200+ comments bring up my gear, and more of them ask the same in my DMs. Not one has ever been shown how the shot itself came together, and that is exactly what this campaign hands them.

200+
Mentioned My Gear
Real comments from my videos · 27 of 200+, verbatim · handles anonymised
The Audience

An audience that acts, not scrolls.

How they behave
41.8MViews in the
last nine months
34.9MTotal reach,
same window
332KAverage views
per video
10Posts past 1M views
last nine months alone
3.6K saves per video on average, 513K saves and 579K shares across all 155 posts. Saving and sharing is intent, not passive scrolling.
Who is watching
81%Aged 18–34 46%In the 18–24
bracket
77%Male 23%Female
Nearly one in four is female, on the followers Instagram can identify.
How deeply they engage
13.0%
Typical post
17.8%
Best quarter of posts
Likes, comments, saves and shares measured against reach, not against follower count.
Where they are
21% Western
market
The United States is 11% of the audience on its own, the largest single market inside the Western share.
Western21%
South Asia19%
MENA18%
Latin America10%
Southeast Asia10%
East Asia7%
Russia + Central Asia3%
Other markets12%
Instagram only, 275K+ followers on @sedyyfilms. Last nine months to 16 August 2026: 155 posts, of which 126 are video. Views and per-video averages are measured over the videos and reach, saves and shares cover all 155 posts.
The Format

Why this content
actually converts.

01

Face-Forward

My content opens on me, not the view, and my audience knows my face and trusts my taste. So when I wear something in a video, the comments fill with people asking what it is and where to find one.

02

Cinematic Standard

Every piece is color-graded, sound-designed, and paced for emotion, so it plays as content first and advert second, and sponsored work sits on my grid without breaking it.

03

13.0% Engagement

That is likes, comments, saves and shares measured against the reach of each post, and half of everything I put out does better than it. These are not passive followers. They save, share, and DM asking "where is this?" and "what did you shoot this on?" within hours of a post going live.

Everything I post is built on story, cinematography and the feeling of actually being there, as that is what my audience stays for and why they trust what I show them. That trust is what a brand steps into when we work together.

sedyyfilms
sedyyfilms Mont Saint-Michel, France
Instagram Face Forward
1,777,387 views
233,271 likes
21,533 saves

sedyyfilms this place is out of a dream

sedyyfilms
sedyyfilms Lake Como, Italy
Instagram Cinematic Quality
1,692,535 views
154,165 likes
18,118 saves

sedyyfilms the perfect summer in lake como

The Creator

Behind the lens

Eduard Simonov
Eduard Simonov
@sedyyfilms

Eduard crafts cinematic travel and lifestyle visuals that fully immerse audiences into his world. His content evokes emotion, inspires adventure, and consistently resonates at scale, built on a foundation of authentic storytelling and a filmmaker's eye for every frame. His work has reached over 700M views and earned the trust of some of the world's most recognizable brands.